Photographic campaign by Autostrade per l’Italia: the goal was to give a face to the people who are committed every day to developing an increasingly safe, smart and sustainable motorway network, making their work the protagonist. From Tecne to Movyon, passing through Amplia, Free to X, Elgea and Giove Clear, the Group’s employees are at the center of the new launch, as an example of the skills present in the companies that make up the ASPI ecosystem.

Campaign launched in February 2023, it was present for weeks in the main national newspapers and online information portals as well as being visible in the major service areas of the motorway network, on the Group’s website and social channels.

Thanks to:

• Ninetynine agency;
• Officina38 video production house;
• Riccardo Pasciucco post-production and on-set assistance in Florence and Milan;
• Lorenzo Gargiulo on-set assistance in Rome.